910, 2017

Crack the Case

By |October 9th, 2017|

Your website is the single most important marketing vehicle for your staffing firm — and the one with the highest potential return on investment. Each month, it will host thousands (if not tens of thousands) of visitors — employers, job seekers, possibly even investors. It can be a powerful tool for generating leads (and sales), […]

106, 2014

Power Seller: Idea Lab

By |June 1st, 2014|

Late last year, I traveled to a medical staffing firm that had experienced strong growth over its 15-year history, but the market had recently become more competitive, and its growth had slowed considerably. I was there to get it back on track.

The company’s sales leaders described a sales organization that never got off the treadmill; […]